marketing manager.

• Identify & exploit business opportunities through superior consumer, market and competitor trends understanding.
• Develop category strategies based on consumer/shopper insights, competitive threats and brand issues and opportunities.
• Applies understanding of local consumers, customers, and competitors to adapt the global bundle while sustaining the global strategy and product message.
• Work closely with cross function dept. to drive new product development and planning to generate new ideas and develop product roadmap to the local consumers.
• Manage and monitor every new product development project and coordinate with internal departments including R&D, quality control, procurement, logistics, legal, etc., and external parties to ensure timely completion of every NPD project.
• Lead the new product development of marketing bundles and brand/category plans to create and convert consumer interest to purchase.
• Build and defend market share with plans aligned to long-term category/brand strategy.
• Develop implementation and contingency plans for brand projects. Achieve business results through executional excellence and leadership.

skills and experience required.·

• Good aesthetic judgement to help the brand for equity building premiumization, improve brand image.
• Have the sufficient experience to handle sizeble business and work with big budget brands.
• Be innovative and creative.
• Good communication skill and work close with internal or external stakeholder.
• Deliver the company top line and bottom line targets with sustainability.
• Establish the right product portfolio at the right time in the region.
• People management skills.